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Applying Data Analytics in Marketing
درباره این دوره
This course introduces students to the science of business analytics while casting a keen eye toward the artful use of numbers found in the digital space. we will measure and identify satisfied customers to adjust product or service accordingly.
To measure the customer satisfaction we will measure expectations, performance and disconfirmation of the offered product or service.
اهداف یادگیری
Get the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.
Identify the ideal analytic tool for their specific needs
Understand valid and reliable ways to collect, analyze, and visualize data
Utilize data in decision making for their agencies, organizations or clients.
موارد ارائه شده
- Videos
- Booklets
پیش نیازها
- Basic marketing knowledge
مخاطب هدف
- Business's managers, leaders
- Anyone who is finding a chance to get the promotion
برنامه تحصیلی
8 ساعت 30 دقیقه
Marketing analytics
Predictive analytics
Impact of marketing campaign
اساتید دوره
admin
مشاهده بیشتر﷼119.000﷼135.000
موارد ارائه شده
- Videos
- Booklets
